Business Thirds After Effects Template

The Business Thirds template on Artlist is a lower-thirds graphic pack designed for Adobe After Effects (compatible with CC 2019 and later). It provides a collection of professional lower-third title animations that you can easily customize with your own text and corporate branding. These third graphics are intended to appear in the lower portion of the screen and are branded with business-oriented styling such as clean typography and corporate tones. The template does not require any third-party plugins and is delivered in HD resolution.

A “third” in video production refers to an animated graphic element (often text) that occupies about one-third of the screen space, commonly used for names, titles, job roles, locations, or key facts that appear while the main footage continues playing.

Primary Uses

1. Corporate Videos

• Introduce speakers, executives, interviewees, or team members.
• Display titles, roles, or contact information in business presentations.

2. Promotional Content

• Highlight key messages in company promo videos, product demos, or service showcases.
• Integrate branded lower thirds to maintain a polished visual identity.

3. Social and Marketing Videos

• Use consistent title graphics for LinkedIn, YouTube, Facebook, or Instagram business content.
• Enhance short-form marketing clips with professional on-screen text cues.

4. Educational and Training Videos

• Label instructors, session topics, module names, or key takeaways.
• Provide clarity for viewers in instructional or explainer videos.

5. Broadcast and Interview Footage

• Present names and roles of on-screen talent in news segments, interview edits, or documentary pieces.
• Provide visual context without distracting from the main video content.

Lower-third graphics increase production value and help convey information efficiently without requiring complex motion design skills to create from scratch.